More U.S. companies are modifying their diversity, equity, and inclusion (DEI) programs meant to boost racial and ethnic representation at workplaces amid rising pressure from conservative groups.
At least six major U.S. companies, including JPMorgan Chase , modified their DEI policies last year, according to a Reuters review of corporate statements.
Here is a list of companies that have either dropped the DEI program or made tweaks to some of the policies in 2024:
Starbucks
In March, the coffee giant's shareholders voted for an executive compensation plan that dropped a bonus related to DEI goals.
Tractor
The company in late June said that it would no Supply longer submit data to the Human Rights Campaign (HRC), which advocates for LGBTQ rights. Tractor Supply also said it would eliminate DEI roles and retire its current DEI goals.
Deere
The company in July said that it would not participate in or support external social or cultural awareness parades, festivals, or events. The farm equipment maker also reaffirmed that the existence of diversity quotas and pronoun identification have never been and are not company policy.
Harley-Davidson
In August, the motorcycle manufacturer said it idson would not participate in the HRC survey and had ended its DEI initiatives.
Brown-Forman
The Jack Daniel maker has said it would ensure an that executive incentives and employee goals are tied to business performance, end participation in the HRC survey and scrap its quantitative workforce and supplier diversity goals.
Lowe's
The home improvement chain will no longer participate in HRC surveys and will combine its various business resource groups that represent diverse employees into one umbrella organization. Lowe's said in August it would not sponsor or participate in community events such as parades, festivals, or fair.