Nike Shows 'Hypocrisy' With 'Woke' Pride Month Kids Line

A Nike retail store displays 'Be True' in pride colors on the entrance door in New York on June 8. (AP)

By    |   Monday, 12 June 2023 06:46 AM EDT ET

Branding experts say Nike's purported plan to debut a "pioneering, gender-inclusive 'Kids One Fit' apparel" line as part of its Pride Month celebrations is further proof the athletic brand practices a "double standard" that caters to the "woke elite."

Citing an internal company email, The Daily Wire reported plans for Nike's UNITED PRIDE Network, an employee-led community housed under the company's Diversity, Equity, and Inclusion initiative.

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Branding experts say Nike's purported plan to debut a "pioneering, gender-inclusive 'Kids One Fit' apparel" line as part of its Pride Month celebrations is further proof the athletic brand practices a "double standard" that caters to the "woke elite."
nike, pride month, merchandise, children, woke
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Monday, 12 June 2023 06:46 AM
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