Santa Claus came early for Newsmax as ratings for Tuesday showed Newsmax beat competitor CNN for four consecutive hours.
On Christmas Eve Nielsen reported Newsmax scored decisive wins against CNN from 4 p.m. to 8 p.m. ET.
Newsmax shows went head-to-head with CNN and their special holiday programming winning each time in "P2" or total audience for all viewers.
Here were Tuesday's Nielsen's:
- 5 p.m. ET: "Carl Higbie FRONTLINE" with Lidia Curanaj substituting drew 324,000 viewers to CNN's 251,000.
- 7 p.m. ET: "Rob Schmitt Tonight" with Bob Brooks substituting drew 297,000 viewers to CNN's 205,000.
The recent Newsmax ratings wins are not unusual.
"Rob Schmitt Tonight" has been winning against CNN during prime access regularly, with other Newsmax shows winning or coming close.
CNN is in about 10 million more homes than Newsmax, making the network ratings wins even more impressive on a proportionate basis.
Nielsen said Newsmax's audience Tuesday in prime access was so large it beat the combined ratings of Fox Business, CNBC, and liberal NewsNation.
Newsmax continues to take a big chunk of Fox News' audience, pulling nearly 20% of the network's total audience number for total day.
Between its non-rated streaming channel, N2, and its cable channel, Newsmax estimates it draws about 30% of Fox's total audience.
"Newsmax had a remarkable ratings year in 2024 and we're excited about 2025," Newsmax CEO Christopher Ruddy said.
In June, the Reuters Institute said Newsmax was one of the top 12 U.S. news brands.
And a recent Pew study found Newsmax was a top source of news for Americans during the 2024 election, ranking with CBS, NBC, The New York Times, AP, and X, among others.
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